Tuesday, September 6, 2011

Rankings Corporate Jungle: Univision Tops Labor Day In Primetime

Univision centered its British-language alternatives last evening, winning Monday evening in grown ups 18-49 (2.3/6), grown ups 18-34 (2.5/7) and total audiences (5.7 million) using the three-hour finale of Pequeos Gigantes. Fox (2./5, 4.5 million) was second within the demo, paced with a new Hell’s Kitchen (2.6/6, 5.8 million) at 9 PM, that was the very best-ranked program from the evening despite sliding 10% within the demo from last Monday. (It adopted a Hell’s Kitchen rerun, which pulled lower the network’s nightly average.) ABC’s two-hour Bachelor Pad (1.8/5, 5.9 million), seemed to be lower 10% from a week ago and edged Hell’s Kitchen because the most viewed program from the evening. The only real other original last evening was NBC’s Kids of 9/11, the very first of the slew of 9/11 special offers to unspool about the broadcast systems now. It came single.1/3 demo rating at 10 PM, tying CBS’ Hawaii Five- rerun for that top place within the hour.

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